About Us
Win or lose, on the ice, the pitch, the track, the ring, or in the stands - we're all fighting for something. But the moment we step away from the game, many of us face a different kind of battle: one that's harder to see, and even harder to talk about.
Athletes at every level, everywhere in the world, struggle in silence. Mental health stigma makes reaching out feel impossible. At GLOVES OFF®, we're building a brand rooted in courage and strength - created to break that stigma, one conversation, one community, one garment at a time.
We design quality, affordable, and fashionable sportswear for athletes and fans everywhere, now available in-store in Kirkcaldy, Fife, Scotland and on-line. Born from a love of ice hockey, our store has grown to offer hockey equipment alongside our apparel range. We exist to motivate, to spread positivity, and to stand for something real.
Our mission is built on two commitments:
- A complete apparel and accessories range - everything an athlete or sports fan needs, backed by the best service, every time.
- Meaningful partnerships with mental health organisations - raising funds and awareness, and helping connect people with the professional support they deserve.
GLOVES OFF® is more than a phrase - it's a mindset recognised around the world. Whatever obstacle stands in your way, physical or mental, there comes a moment to say: it's GLOVES OFF® time.
Stand tall. Shoulders back. Wear our gear as a statement - that you've faced hard days, asked for help when you needed it, and you're not afraid to fight. Because real strength isn't hiding the struggle. It's showing up anyway.
“Going toe to toe on the ice was the easy part. The fight I faced every day off it, that was the one that required every bit of my strength!” Scott Plews